• Full management and promotion of large-scale international trade shows such as IFSEC; BAUMA; Intermat; Hair & Beauty; Olympia and many more – includes logistics, shell design, promotional activity, stand management etc.
• ‘Small-scale’ table-top domestic events/shows – planning, logistics, delivery.
• Delivery of complex international and domestic showcase events such as sales conferences and ‘trade’ schools – promotional activity (internal and external) to include online sign-up pages / logistics and management.
• Strategy, planning and integration of specific industry-type events into the marketing calendar – utilising all aspects of the marketing mix.
Managed a range of events – small and large from the smaller domestic table-top type events right through to larger international ones such as IFSEC, BAUMA, Intermat, International Motor Shows and Olympia Health and Beauty . This has involved all aspects of planning, logistics, stand design and promotion – and working alongside other stakeholders to deliver a successful event. The creation and launch of more complex events, which are not just purely promotional or lead generation has seen management and delivery of events and courses which require paid-for bookings in advance – utilising landing pages and booking mechanisms. These events have ranged from training events to global conferences and partner delivery programmes.